MYNTRA: SHOP ONLINE BUY YOUR FAVOURITE CLOTH.
BUY ONLINEWritten by Namraj sharma.
Myntra.com is among the best leading e-commerce website in India for fashion and lifestyle cloth products. Myntra has engaged with more than 500 leading fashion and lifestyle brands like Nike, Adidas, Puma, Lee, Levis, Wrangler, Arrow, Jealous 21, Biba, Fabindia, US Polo and therefore the likes to supply a product in latest branded fashion and lifestyle wear.
Myntra was started by a gaggle of IIT / IIM graduates in 2007 and is headquartered in Bangalore. the corporate has been funded by top tier risk capital funds like Tiger Global, IndoUS, IDG & Accel Partners.
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Established by Mukesh Bansal along side Ashutosh Lawania and Vineet Saxena; Myntra sold on-demand personalized gift items. Myntra.com mainly operated on the B2B model during its initial years. Between 2007 and 2010, the location allowed customers to personalize products like T-shirts, mugs, mouse pads, et al. .In 2011, Myntra began selling fashion and lifestyle products and moved faraway from personalisation. By 2012 Myntra offered products from 350 Indian and International brands the web site also launched the brands like Fastrack Watches and Being Human.
In 2014 Myntra was acquired by Flipkart during a deal valued at ₹2,000 crore (US$280 million). the acquisition was influenced by two large common shareholders Tiger Global and Accel Partners. Myntra functions and operates independently. Myntra continues to work as a standalone brand under Flipkart ownership, focusing totally on "fashion-conscious" consumers.
Myntra received its initial funding from Erasmic Venture Fund In October 2007, Sasha Mirchandani from Mumbai Angels and a couple of other investors. 2008, Myntra raised almost $5 million from NEA-IndoUS Ventures, IDG Ventures and Accel Partners In November . Myntra raised $14 million during a Series B round of funding. This round of investment was led by Tiger Global a private equity firm. the prevailing investors IDG Ventures and Indo-US Venture Partners also put in substantial amount towards funding Myntra. Towards the top of 2011, Myntra.com raised $20 million in its third round of funding, again led by Tiger Global. In February 2014, Myntra raised additional $50 Million funding from Premji Invest and few other Private Investors.
• Myntra acquired Bengaluru-based mobile app development platform company Native5, with a view to strengthen and expand Myntra’s mobile technology team.
• Myntra acquired mobile-based content aggregation platform Cubeit, to strengthen and expand its technology team.
• Myntra acquired their rival Jabong.com to become India’s largest fashion platform. In October 2017, Myntra partnered with Ministry of Textiles to market handloom industry.
• In April 2017, the corporate acquired InLogg, a city-based technology platform that gives end-to-end logistics solutions for the e-commerce sector.
• Myntra bought Bengaluru-based start-up Witworks, a maker of wearable devices to strengthen its technology team.
Conclusion
Myntra.com is one of the best site to buy your clothes online from shopping platform. You can. enjoy lots of fashionable
Clothes online.
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